Terms of service
Effective 31 October 2026
Who you are agreeing with
These terms are the agreement between you and Iam The Protagonist Ltd, trading as RUNIT and The It Group (“we”, “us”). We are a private limited company registered in England and Wales, company number 16842280, registered office 60 Hay Lane, London, NW9 0NB, United Kingdom. Email: theitgroupapps@gmail.com.
By creating an account, downloading or using RUNIT (the “app”, which includes the website at runit.live) you agree to these terms and to our Privacy Policy. If you don’t agree, don’t use the app.
1. What RUNIT does
RUNIT is a tool for running your social accounts from one place: you write a post once, it shapes it for each platform, you schedule it, and RUNIT publishes it to the Instagram, Facebook, Threads, TikTok, X, LinkedIn, YouTube or Bluesky accounts you have connected. It then shows you how the post did, fetches the comments on it so you can reply, drafts captions and replies with an AI model when you ask, reads brand enquiries from an email account you connect so you can answer them, and gives you a public page of links at runit.live/bio/your-handle.
2. Who can use it
- You must be at least 13 years old, and old enough for each platform you connect under that platform’s own rules (LinkedIn asks for 16, for example).
- You must give true information when you sign up and keep it up to date.
- One account per person. You are responsible for everything done through your account — including by people you invite into a workspace and by anyone holding a link you have handed out — and for keeping your sign-in details private. Tell us straight away at theitgroupapps@gmail.com if you think someone else has used it.
- You may not use the app if we have previously closed an account of yours for breaking these terms.
3. Your licence to use the app
We give you a personal, non-transferable, revocable licence to install and use the app on devices you own or control, for your own use, under these terms and the rules of the store you got it from. You may not copy, modify, sell, rent, reverse-engineer or redistribute the app, or use it to build a competing product. Everything in the app that isn’t yours — the design, the code, the name, the logos — belongs to us or our licensors.
4. Subscriptions and purchases
- Prices and what each plan includes — including any monthly allowances — are shown before you buy, in pounds sterling for UK customers, including VAT where it applies.
- In the phone app, purchases are made through the app store on your device and billed by that store. On the website, payment is taken by Stripe. Your subscription renews automatically at the end of each period unless you cancel at least 24 hours before it ends — in your device’s subscription settings for a store purchase, or in Settings for a website purchase. Deleting the app does not cancel a subscription.
- Refunds for store purchases are handled by the store under its own rules. We can’t issue them directly; ask the store you bought from. For a website purchase, email theitgroupapps@gmail.com.
- Your right to change your mind. If you are a consumer in the UK you have 14 days from purchase to cancel a digital subscription under the Consumer Contracts Regulations 2013. By starting the service immediately you agree we may begin before that period ends, and that you lose the right to cancel once the content or service has been fully delivered. Where part of it has been delivered you may be charged for that part.
- If a subscription stops being paid, access to the app pauses until it is; your content is not deleted.
- If we change a price, we tell you first and the new price applies from your next renewal. Nothing here affects your statutory rights.
5. Your accounts and your content
- Your social accounts stay yours. You connect them and you can disconnect them at any time from Connections; when you do, the access key the platform gave us is deleted. RUNIT publishes only what you, or someone you have given the role to, approved a schedule for.
- Anything you post, upload or send through the app stays yours. You give us a worldwide, royalty-free licence to store, display, copy and transmit it so the app can work — to send it to the platforms you have connected, and to show your public page to the people who open it. We don’t sell your content and we don’t use it to train AI models.
- You promise your content is yours to share, doesn’t break the law, doesn’t infringe anyone’s rights or privacy, and complies with each platform’s own rules.
- Drafts written by the AI model come from what you type and the brand kit you fill in. They can be wrong, generic or unsuitable; read every draft before approving it. If you supply your own AI provider key, that provider bills you directly under its terms.
- Email replies drafted in the Deal Inbox are only sent when you press Send and confirm it.
- Zero tolerance. No abuse, harassment, hate, threats, sexual content involving anyone under 18, impersonation, spam, scams, or anything illegal. We may remove content and suspend or close accounts without notice for any of this.
- Report it. If a RUNIT public page breaks these rules, email theitgroupapps@gmail.com with its address and we will look within 24 hours and remove content that breaks them.
- We may moderate, but we don’t pre-screen everything and we aren’t responsible for what other users publish.
6. Acceptable use
Don’t: break the law; interfere with the app or anyone else’s use of it; probe or overload our systems; scrape or harvest data; use bots; bypass any security or payment; post spam or impersonate anyone; breach a platform’s terms; or use the app for anything it isn’t for. We may suspend or close accounts that do, and a platform may revoke its own access on top.
7. Copyright complaints
If you believe something published through RUNIT — a post or a public page — infringes your copyright, tell our designated copyright agent:
Thomas Junior Modeste
Iam The Protagonist Ltd
60 Hay Lane, London, NW9 0NB, United Kingdom
Phone: +44 7751 588602
Email: iamtheprotagonistltd@gmail.com
- What to include. Your signature (typed is fine); the work you say is being infringed; where the infringing material is in the app, such as the address of the page or post; your contact details; a statement that you believe in good faith the use isn’t authorised by you, your agent or the law; and a statement, under penalty of perjury, that your notice is accurate and that you own the copyright or are authorised to act for the owner.
- If your content was removed by mistake, you can send a counter-notice to the same agent explaining why.
- Accounts that repeatedly infringe other people’s copyright will be closed.
8. Third-party services
The app uses services we don’t control: Apple and Google for sign-in, billing and notifications; Stripe for website payments; Supabase and Vercel for hosting; Anthropic for AI drafts; Google (Gemini) for pictures; Resend for email; and the platforms’ own interfaces — Meta’s for Instagram, Facebook and Threads, TikTok’s, X’s, LinkedIn’s, Google’s for YouTube and Gmail, and Bluesky’s. Each has its own terms, which you also agree to by connecting it, and we aren’t responsible for them. A platform can change, limit or withdraw what RUNIT is allowed to do without notice. Links out of the app go to sites we don’t run.
9. Availability and changes
The app is provided “as is” and “as available”. We work to keep it running but don’t promise it will be uninterrupted or error-free — the platforms it depends on rate-limit, change and go down without notice, so we cannot promise a post will publish at the exact moment scheduled — and we may change, pause or withdraw any feature. If we withdraw the app entirely we’ll give reasonable notice and you can export what’s yours before then where the app supports it.
10. Our liability — read this one
- Nothing in these terms limits our liability for death or personal injury caused by our negligence, for fraud or fraudulent misrepresentation, or for anything else UK law doesn’t let us limit.
- If you are a consumer, we’re responsible for loss or damage you suffer that is a foreseeable result of our breaking these terms or failing to use reasonable care and skill. We are not responsible for loss that wasn’t foreseeable, or for business losses — lost posts, lost reach, lost followers, lost deals or lost revenue.
- Beyond that, and to the extent the law allows, we are not liable for indirect or consequential loss, lost data, lost profits, or loss caused by things outside our reasonable control — including a platform refusing, delaying or removing a post — and our total liability to you for any claim is limited to the greater of £100 and what you paid us in the twelve months before the claim arose.
- Your statutory rights as a consumer under the Consumer Rights Act 2015 are not affected.
11. Ending things
- You can stop using the app at any time and delete your account in Settings › Delete account, or by emailing us. Deleting it removes your data as described in the Privacy Policy.
- We can suspend or close your account if you break these terms, if the law requires it, or if we withdraw the app. Where fair, we’ll tell you why.
- Sections that by their nature should survive — content licences for things already published, liability, governing law — keep applying after your account closes.
12. Apple and Google
If you downloaded the app from the App Store: these terms are between you and us, not Apple; Apple has no obligation to support or maintain the app; if the app fails to meet a warranty you may tell Apple, who may refund the price you paid, and beyond that Apple has no warranty obligation; Apple is not responsible for any claim relating to the app or your use of it; and Apple and its subsidiaries are third-party beneficiaries of these terms and may enforce them against you. You confirm you aren’t in a country under a US government embargo and aren’t on any US government list of prohibited parties. If you downloaded it from Google Play, Google’s own terms also apply to the download and to anything you buy through Google.
13. Changes to these terms
We may update these terms. The effective date at the top changes when we do, and for anything that materially affects you we’ll tell you in the app or by email at least 14 days before it takes effect. Using the app after that date means you accept the new terms; if you don’t, stop using the app and, for a paid subscription, cancel it.
14. Law and disputes
These terms are governed by the law of England and Wales, and the courts of England and Wales have jurisdiction. If you live in Scotland or Northern Ireland you may also bring proceedings there, and nothing here takes away protections you have under the law of where you live. If you have a complaint, email theitgroupapps@gmail.com first and we’ll try to sort it out within 14 days. UK consumers can also use the online dispute resolution options the Citizens Advice consumer service points to.
15. Everything else
These terms and the Privacy Policy are the whole agreement between us about the app. If any part is found unenforceable the rest still applies. We may transfer our rights under these terms to another company in a sale or reorganisation; you may not transfer yours. Not enforcing a term once doesn’t mean we’ve given it up.
16. Contact
Iam The Protagonist Ltd, trading as RUNIT and The It Group
Registered in England and Wales, company number 16842280
60 Hay Lane, London, NW9 0NB, United Kingdom
theitgroupapps@gmail.com